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   HarperOne, an imprint of HarperCollins Publishers,    Andrew Nurnberg Associates International Ltd. c/o Andrew Nurnberg Literary Agency



  .

                    .



 Tina Seelig, 2019

    ,    , .  ,  , 2020


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 ,       .           ,         .      : tseelig@gmail.com (mailto:%20tseelig@gmail.com)     tinaseelig.com (http://tinaseelig.com/).     Twitter @tseelig (https://twitter.com/tseelig).




 1.       


     ,   5 ?             d.school[1 -      (Hasso Plattner Institute of Design)      d.school.   dschool.stanford.edu (http://dschool.stanford.edu/).].   :       5               ,            ,     .            ,          .        ,    ,         .

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       ,       Post-it,     .             ,         .           ,         . ,      Post-it     ,     -       (Unplug-It)   .

        Innovation Tournament ( ),         [4 -        : ecorner.stanford.edu/article/how-to-run-your-own-innovation-tournament/ (http://ecorner.stanford.edu/article/how-to-run-your-own-innovation-tournament/).].                ,    .               .     Post-it             Imagine It[5 -  Imagine It Post-It Challenge      19  2015   : vimeo.com/125397870 (http://vimeo.com/125397870).].

         . -,  .       , ,     ,  .    堖 ,         .   ,    .   :  젖    ,    ,      [6 -      Any Big Problem Is a Big Opportunity    : ecorner.stanford.edu/video/any-big-problem-is-a-big-opportunity (http://ecorner.stanford.edu/video/any-big-problem-is-a-big-opportunity).].

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* * *

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     ?      ,     .    ,       .            ,  ,    .     ,         .  ,     ,   ,         ,     .          , ,   ,     , ,    ,   ,   ,     ,   ,   [8 - William Bruce Cameron, Informal Sociology: A Casual Introduction to Sociological Thinking (New York: Random House, 1963), 13.].

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 2.   


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* * *

 ,    Innovation Tournament,    ,     .        ࠖ        .      DoBands ,    ,    [10 - Do Bands,     28  2008   3:01, www.youtube.com/watch?v=gz0246tMejk (http://www.youtube.com/watch?v%3dgz0246tMejk).].            ,        .  DoBands     .

  -     .

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   .



 DoBands      -  .     DoBands   .        ,   , ,     ,          .  DoBands    ,           : -  , -     ,  -   .    DoBands      ,    ,            . ,        ,     .      ,        ,   ,      ,  .  ,   -,          ,       ,    ,   :    -      [11 - Lewis Pugh, twitter.com/lewispugh/status/950579550009876480 (http://twitter.com/lewispugh/status/950579550009876480).]




  .


   .

   ,     (https://www.litres.ru/tina-silig/pochemu-nikto-ne-rasskazal-mne-eto-v-20/)  .

      Visa, MasterCard, Maestro,    ,   ,     ,  PayPal, WebMoney, ., QIWI ,       .



notes








1


     (Hasso Plattner Institute of Design)      d.school.   dschool.stanford.edu (http://dschool.stanford.edu/).




2


         ,       .         ,   . : LineAngel (lineangel.com/ (http://lineangel.com/))  TaskRabbit (www.taskrabbit.com/m/featured/waiting-in-line (http://www.taskrabbit.com/m/featured/waiting-in-line)).




3


         www.oneredpaperclip.com (http://www.oneredpaperclip.com/).




4


       : ecorner.stanford.edu/article/how-to-run-your-own-innovation-tournament/ (http://ecorner.stanford.edu/article/how-to-run-your-own-innovation-tournament/).




5


 Imagine It Post-It Challenge      19  2015   : vimeo.com/125397870 (http://vimeo.com/125397870).




6


     Any Big Problem Is a Big Opportunity    : ecorner.stanford.edu/video/any-big-problem-is-a-big-opportunity (http://ecorner.stanford.edu/video/any-big-problem-is-a-big-opportunity).




7


 Stanford Technology Ventures Program            .      : stvp.stanford.edu (http://stvp.stanford.edu/).




8


William Bruce Cameron, Informal Sociology: A Casual Introduction to Sociological Thinking (New York: Random House, 1963), 13.




9


   : ., . . .: , 2007. . .




10


Do Bands,     28  2008   3:01, www.youtube.com/watch?v=gz0246tMejk (http://www.youtube.com/watch?v%3dgz0246tMejk).




11


Lewis Pugh, twitter.com/lewispugh/status/950579550009876480 (http://twitter.com/lewispugh/status/950579550009876480).


