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 Thalma Lobel, 2014

Atria Books, a division of Simon & Shuster Inc.

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       (www.litres.ru (http://www.litres.ru/))


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 2008.        ,    ,    41    [3 - Williams, L. E., & Bargh, J. A. (2008). Experiencing physical warmth promotes interpersonal warmth. Science, 322 (5901), 606607.].      ,     ,          . ,   ,     ,       .   ,      ,                .     ,      :      ,          .

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   ,          ,       ,      .     ,    ,  ,         [5 - Landau, M. J., Meier, B. P., & Keefer, L. A. (2010). A metaphor-enriched social cognition. Psychological Bulletin, 136 (6), 10451067.].        ,   .

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 ,   ,     ,      . ,  ,  ,      ,            [6 - Williams, L. E., Huang, J. Y., & Bargh, J. A. (2009). The scaffolded mind: Higher mental processes are grounded in early experience of the physical world. European Journal of Social Psychology, 39 (7), 12571267.][7 - Lakoff, G., & Johnson, M. (1999). Philosophy in the flesh: The embodied mind and its challenge to western thought Basic Books (AZ).].   ,      :   ,   ,   .

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         .      [8 - Cunningham, M. R. (1979). Weather, mood, and helping behavior: Quasi experiments with the sunshine Samaritan. Journal of Personality and Social Psychology, 37 (11), 19471956.],    [9 - Cohn, E. G., & Rotton, J. (2005). The curve is still out there: A reply to Bushman, Wang, and Andersons (2005) Is the curve relating temperature to aggression linear or curvilinear? Journal of Personality and Social Psychology, 89 (1), 6770.][10 - Rotton, J., & Cohn, E. G. (2004). Outdoor temperature, climate control and criminal assault: The spatial and temporal ecology of violence. Environment and Behavior, 36 (2), 276306.].            ,    :  , , , :  ,   ;  ,    .      [11 - .,   ,  III,  I, . . -. . .].       10- , [12 - Anderson, C. A. (1987). Temperature and aggression: Effects on quarterly, yearly, and city rates of violent and nonviolent crime. Journal of Personality and Social Psychology, 52 (6), 11611173.]   :      .       ,     .  -     (          ),   ,             .  ,         ,    ?,  ,        ?,            .

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 ,   ,       20 F (6 C),        , ,                 [13 - Zhong, C. B., & Leonardelli, G. J. (2008). Cold and lonely: Does social exclusion literally feel cold? Psychological Science, 19 (9), 838842.]        .       ,               .

       32     ,      ,     : ,     ,      .    32    ,     -   ,   .          (     ),     . ,    ,    ,  ,       ,  :      70,5 F,    75,2 F ( 21 C  24 C).           .

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  [14 - Ijzerman, H., Gallucci, M., Pouw, W. T., Wei?gerber, S. C., Van Doesum, N. J., & Williams, K. D. (2012). Cold-blooded loneliness: Social exclusion leads to lower skin temperatures. Acta Psychologica, 140 (3), 283288.]             :     ,       ?        ;  ,         ,               :     (       )      (     ).         ,    ,    ,    ,      .

   ,         :        ,      - ?              :       .                .             ;      ,     ,     .     ,     , , , ,       1  5.   ,          ,   ,      .       ,       ,    ,    .       ,    ,            .

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            ,          ,     [16 - Kang, Y., Williams, L. E., Clark, M. S., Gray, J. R., & Bargh, J. A. (2011). Physical temperature effects on trust behavior: The role of insula. Social Cognitive and Affective Neuroscience, 6 (4), 507515.]. ,    ,    ,  :   ,     .      ,    ?  -         ,        .

                  (59 F,  15 C),   (105,8 F,  41 C).     ,     ,    .      (,    );     ,   ,    .             0  1    10 .  :       ,      ,  .    ,     ,     ,      . , , ,    ,        .     ,     .

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   ,   ,        ,    .         :    ,          ,   .       .      ,   .       ,          ,       ,    [17 - Field, T. (2002). Infants need for touch. Human Development, 45 (2), 100103.].

        ,   ,     .               ,         .    :          [18 - Hornik, J. (1992). Tactile stimulation and consumer response. Journal of Consumer Research, 19 (3), 449458.].  [19 - Levav, J., & Argo, J. J. (2010). Physical contact and financial risk taking. Psychological Science, 21 (6), 804.] :      ,        , ,       .     [20 - Crusco, A. H., & Wetzel, C. G. (1984). The Midas touch: The effects of interpersonal touch on restaurant tipping. Personality and Social Psychology Bulletin, 10 (4), 512517.] ,  ,       ,    ,               ,            .

       ,   ,    .    ,   -     .       ,       .       ,         .

       ,  - .   [21 - Cha, J., Eid, M., Rahal, L., & El Saddik, A. (2008). HugMe: An interpersonal haptic communication system. Haptic Audio Visual Environments and Games, 2008. HAVE 2008. IEEE International Workshop On, 99102.], ,    :             ,     .       ,    , ,  .      ,      ,    [22 - Teh, J., Lee, S. P., & Cheok, A. D. (2005). Internet. Pajama. Proceedings of the 2005 International Conference on Augmented Tele-Existence, 274274.].   ,      ,        .

       .     ,    . , , ,       , , , ,   .         ,     . ,  ,       ,    .   ,              .

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   ,     [23 - Ackerman, J. M., Nocera, C. C., & Bargh, J. A. (2010). Incidental haptic sensations influence social judgments and decisions. Science, 328 (5986), 17121715.],   ,          :          . , , ,     (, ,            )    -     ,   ,     .      ,    .      ,     .    ,   ,     ,      :    ,        ,        ,         . ,     ,       (    ),  ,     .       ,     (, ,   )      ,        .

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 [24 - Slepian, M. L., Weisbuch, M., Rule, N. O., & Ambady, N. (2011). Tough and tender embodied categorization of gender. Psychological Science, 22 (1), 2628.]       ,             .           ,        ,     ,    ,    .         ( ,          ).     :    ,  . ,    ,      ,     .  ,        ,     .

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   ,            ,    [25 - Hayes, D. (2005). Candidate qualities through a partisan lens: A theory of trait ownership. American Journal of Political Science, 49, 908923.].      ,     ,      ,     ,  .

[26 - Michael L. Slepian, Nicholas O. Rule, and Nalini Ambady (2012) Proprioception and Person Perception: Politicians and Professors Personality and social psychology bulletin.]       ,          ,  ( )   ( ).              ,           .       ,         ,     ,      .

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 [28 - Ackerman, J. M., Nocera, C. C., & Bargh, J. A. (2010). Incidental haptic sensations influence social judgments and decisions. Science, 328 (5986), 17121715.]  ,                .        -,        (    ).        ,     ,   .       ,       :         .         ,   ,    ,     ,   .

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       ,       .       ,      ,   ,      (/, /),        ( ,  ).  :             ,                 .      [29 - Lacey, S., Stilla, R., & Sathian, K. (2012). Metaphorically feeling: Comprehending textural metaphors activates somatosensory cortex. Brain and Language.]     -  ().

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  [33 - Ackerman, J. M., Nocera, C. C., & Bargh, J. A. (2010). Incidental haptic sensations influence social judgments and decisions. Science, 328 (5986), 17121715.],      ,        .          ,    .       ,        ,      (340),                ( 2).    ,    ,             .         ,      ,     . ,              :          ,      .     ,     ,        .

        ,    .           ,         ,  .     ,        ,               ,     .     ,           ( 450),          ( 1,5).      ,               .           ,           ,                .  ,        ,   [34 - Pratto, F., Stallworth, L. M., & Sidanius, J. (1997). The gender gap: Differences in political attitudes and social dominance orientation. British Journal of Social Psychology, 36 (1), 4968.]   [35 - Diekman, A. B., Eagly, A. H., & Kulesa, P. (2002). Accuracy and bias in stereotypes about the social and political attitudes of women and men. Journal of Experimental Social Psychology, 38 (3), 268282.]:  ,      ,        .       ,      .

  [36 - Jostmann, N. B., Lakens, D., & Schubert, T. W. (2009). Weight as an embodiment of importance. Psychological Science, 20 (9), 11691174.]              ,     ,       .     ,             ( 680),           ( 1). ,     ,    ,   ,    .      .

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,        .                 .       ?  ,         ?         ?   [37 - Schneider, I. K., Rutjens, B. T., Jostmann, N. B., & Lakens, D. (2011). Weighty matters importance literally feels heavy. Social Psychological and Personality Science, 2 (5), 474478.]   .     .             .   ,     ,      ,   ,     .          ; ,    ,    ,  ,      .

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 [39 - Proffitt, D. R., Stefanucci, J., Banton, T., & Epstein, W. (2003). The role of effort in perceiving distance. Psychological Science, 14 (2), 106112.] ,         ,    ,   .     .          ,     .       ,         ,          ,            ,       .  ,        ,   ,    .

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     ,   [43 - Elliot, A. J., Maier, M. A., Moller, A. C., Friedman, R., & Meinhardt, J. (2007). Color and psychological functioning: The effect of red on performance attainment. Journal of Experimental Psychology: General, 136 (1), 154.],                   ,   .         71  ,    .  ,             (,      ).         .          .

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   ,     (http://www.litres.ru/talma-lobel/teplaya-chashka-v-holodnyy-den-kak-fizicheskie-oschuscheniya-vliyaut-na-nashi-resheniya-2/)  .

      Visa, MasterCard, Maestro,    ,   ,     ,  PayPal, WebMoney, ., QIWI ,       .



notes









1


 :  (red)    (read). . .










1


       ( VI, . XVII):        . . .




2


        , . . .




3


Williams, L. E., & Bargh, J. A. (2008). Experiencing physical warmth promotes interpersonal warmth. Science, 322 (5901), 606607.




4


Ijzerman, H., & Semin, G. R. (2009). The thermometer of social relations mapping social proximity on temperature. Psychological Science, 20 (10), 12141220.




5


Landau, M. J., Meier, B. P., & Keefer, L. A. (2010). A metaphor-enriched social cognition. Psychological Bulletin, 136 (6), 10451067.




6


Williams, L. E., Huang, J. Y., & Bargh, J. A. (2009). The scaffolded mind: Higher mental processes are grounded in early experience of the physical world. European Journal of Social Psychology, 39 (7), 12571267.




7


Lakoff, G., & Johnson, M. (1999). Philosophy in the flesh: The embodied mind and its challenge to western thought Basic Books (AZ).




8


Cunningham, M. R. (1979). Weather, mood, and helping behavior: Quasi experiments with the sunshine Samaritan. Journal of Personality and Social Psychology, 37 (11), 19471956.




9


Cohn, E. G., & Rotton, J. (2005). The curve is still out there: A reply to Bushman, Wang, and Andersons (2005) Is the curve relating temperature to aggression linear or curvilinear? Journal of Personality and Social Psychology, 89 (1), 6770.




10


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   yellow-bellied ()  ; in the red (  )   ,  ; gray area ( )     . . .




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