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notes








1


https://www.gartner.com/en/sales/insights/b2b-buying-journey (https://www.gartner.com/en/sales/insights/b2b-buying-journey)




2


https://www.saastr.com/learnings-free-trials-tomasz/ (https://www.saastr.com/learnings-free-trials-tomasz/)




3


https://hbr.org/2011/09/selling-is-not-about-relatio (https://hbr.org/2011/09/selling-is-not-about-relatio)




4


The New Strategic Selling: The Unique Sales System Proven Successful bythe Worlds Best Companies Paperback Illustrated, April 20, 2005byRobert B. Miller.




5


Retargeting Drives 63% Revenue Uplift; Retargeting vs new user acquisition: Which wins?




6


 .  .  , ,  . .: ,  , 2020.




7


Gap Selling: Getting the Customer toYes: How Problem-Centric Selling Increases Sales byChanging Everything You Know About Relationships, Overcoming Objections, Closing and Price Hardcover Illustrated, December 3, 2018byKeenan.




8


 .   . .: ,  , 2013.


