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 :     .  :      18     Ozon,     Wildberries.    ,     .   ,           ?  ,    ?

 2021  [1 -     . . .]  ,   :         . Ozon  -   (38%),   (29%)   (20%),  Wildberries  -     (32%),   (29%)    (23%).

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  ,  1999 ,   AliBaba,   .    2004     Wildberries.




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      -.   2020       ,      .    ,   ,    .  2021  90%   Wildberries        10%   .

    : 90%  () ,          ,  55%        .      .        , , .    ,      ,      .

  : 2021    50%         +  . , Lego Ozon.                 Wildberries  Ozon.



   ,     e-commerce  2021 , :       e-ommerce-.    -      ,   -.     -  , ,  ,      5 .

  ,   2021 ,   COVID-,   e-commerce    ,     ,        2020   ( 6,8%  36,3%     15,3%  2019 ).

   -   . ,       -,   [2 -       New Retail  e-commerce  2021    -    . . .].





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    ,   ,    ,    Wildberries  Ozon,   ,      .    .     : 2025     e-commerce   4    9-11  .

    .    NASDAQ (National Association of Securities Dealers Automated Quotation) ,   2040       95%  .

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 ,    ,   ,       ,   ,   .     Wildberries     : ,   ,   .       100% ,         ,     ,    -   .  ,       ,         .

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      New Retail  e-commerce  2021    -    . . .


