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notes








1


KapfererJ.-N. The new strategic brand management. London, 2008. P. 9.




2


. : .-., ., . ,   . 2- .: . . / . ... ., 2014.




3


KapfererJ.-N. Op. it. London, 2008. P. 10.




4


 . P. 11.




5


URL: http://novosibirsk.fas.gov.ru/publications/17454.




6


    15.06.2016  /40322/16    .




7


Hefter L. R. U. S. Courts in quandary over abandoned trademarks: is an ex-trademark protected if it remains known and loved by consumers? URL: http://www.finnegan.com.




8


Spence M. Intellectual property. Oxford, 2007.




9


Dutfield G., Suthersanen U. Global intellectual property law. Cheltenham, 2008. P. 139.




10


Defiance Button >Machine Co. v. C & C Metal Prod. Corp., 759 F.2d 1053 (2d Cir. 1985).




11


Aplin T., Davis J. Intellectual property law: text, cases and materials. Oxford, 2009. P. 322.




12


Handelmann J. Guide to TTABB practice. New York, 2013. P. 8.




13


PosnerR.A., LandesW.A. The economic structure of intellectual property law. Harvard, 2003. P. 172.




14


Senftleben M. The Trademark Tower of Babel  Dilution Concepts in International, US and EC Trademark Law // International Review of Intellectual Property and Competition Law. 2009. Vol. 40. 1. P. 46. URL: http://papers.ssrn.com/abstract_id=1723903.




15


      19 . 2009.    39-2867/2008-90/21      -   29  2009.    39-2867/2008-90/21.




16


..     : . . . . . , 2000. . 8.




17


..       : . . . . . ., 2008. . 910.




18


Concise International and European IP Law: TRIPS, Paris Convention, European Enforcement and Transfer of Technology.




19


De la Decision Andina 486 de 2000.




20


GarciaE.R. El nonmbrecomercial // Revista La propiedadinmaterial. 17. 2013. URL: http://ssrn.com/abstract=2367004.




21


.  URL: http://economie.fgov.be/fr/entreprises/propriete_intellectuelle/Marques/ Nom_commercial_denomination_sociale/#.U-hIb_l_su4.




22


  : .    / . . . . . ., 2016.    . . .




23


RogerE. Meiners, Al H. Ringleb, Frances Edwards. The Legal Environment of Business. USA. 2014. P. 229.




24


Drain Doctor Inc. v. Zeligzon,  CV054012473, 2005 Conn. Super. LEXIS 3252 (Conn. Super. Ct. Nov. 3, 2005).




25


De la Decisi. nAndina 486 de 2000.


